Most Americans fear public speaking more than dying. This is an event that can paralyze most of the best communicators, confident. Extroverted and introverted coincides with the public communications often fall trap to combat the infamous "Um …" or "Uh."

Consider these principles before the next time you step up to the podium. All starting with "C" should be easy to remember:

Cultivation

Do not expect the public to continueHis every word. You have to earn their respect and attention. Be innovative. Be creative. Keep their interest with carefully chosen words, gestures, pictures and actions.

Communication

Communicate … not to speak. Each word is chosen must have a purpose. Use it wisely. Also, make sure that every thought and every idea has a new transition. Do not jump from concept to concept. Just do not think the general public. The workthem.

Enchantment

Wow with visual aids, audio samples, stories, etc., go the extra mile to win.

Credibility

Always prove with facts. Research and do your homework. Remember – the development of trust with the public is the most difficult but most rewarding thing you can do when talking to a group.

Confidence

Someone once said: "Success comes when preparation meets opportunity." The lesson hereis to prepare and then prepare a little '. The more you know your material the more secure you become. Knowledge is power.

Put them into practice and be on your next presentation to be successful. I promise.